Mariane is the Founder of Upward, a boutique recruitment agency based in Silicon Valley and specialising in Software Engineering roles in San Francisco, New York, and remotely. She launched it after the learnings of growing her previous engineering team as a CTO to 50 people.

However, the path to success was not without its challenges.

Today she takes us back to March 2022.

At the time, Mariane was working 100 hours a week, taking care of her young kids, and having no work-life balance. She was feeling very overwhelmed. 

To add to this pressure, Mariane encountered a setback when an influential woman in tech expressed her dissatisfaction and disappointment with the company’s services. 

This feedback served as a pivotal moment for Mariane, prompting her to pause, reflect, and realign her priorities. 

Instead of allowing herself to be discouraged, she used this incident as a catalyst for positive change.

She understood that delivering top-notch services was instrumental in fostering trust, building a solid reputation, and securing valuable recommendations. 

This realisation strengthened her commitment to providing exceptional service, ensuring that client’s needs were met and exceeded.

In this episode we discuss,

  • The importance of client satisfaction
  • How crucial delivering top-notch service is to the exponential growth of a company
  • The importance of purpose in entrepreneurship.

Mariane’s approach to handling adversity is a testament to the power of resilience. Despite the initial setback, she decided to persevere, driven by her desire to make a difference in the tech industry. 

She believes that having a clear ‘why’ can guide you through tough times and help you stay focused on your goals.

Throughout her journey, Mariane never lost sight of her ‘North Star’ – the vision that propelled her to establish Upward. 

This guiding principle, rooted in her passion for empowering talented engineers and matching them with their dream roles, fueled her determination to overcome challenges and obstacles.

Tune in to this eye-opening episode on resilience and finding a purpose. Learn from Mariane’s inspiring journey and discover how she came around to finding her purpose in business.